Author: Frank Stillitano

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If you are responsible for the marketing of any organisation, business, project or event, it's no longer enough to hope that offline marketing practices will get you the results you...

Branding businesses with Flux design studio. Think you can't or shouldn't ever change your established company logo? Try telling that to retail giant Woolworths, who threw out one of the...

In late 2016 Flux received a high commendation from the Australasian Catalogue Awards for the Fruitalicious wholesale fruit and vegetable catalogue design. The award was granted for creative design and execution, highlighting our...

There is a common misconception that a company or brand needs to keep its identity the same forever—that changing the logo would have negative consequences. However what we know is...

Over the last year, Adelaide creative agency Flux has undergone significant changes: inspiring new business premises, new team members and new clients. We realised after the dust settled we also...

Need advice promoting your business, marketing your organisation or simply selecting a new graphic design studio? Here are some reasons you should choose Flux: [vc_row row_type="row" type="full_width" text_align="left" css_animation="" style="overflow: auto;...

Getting the best from professional service suppliers We typically seek professional help when the problem we have requires a solution that goes beyond our own scope of knowledge. As a case...

Brand equity is defined as the difference between the actual value of a product (or service) that has a brand and the potential value of that product or service if...

Make it relevant, or don’t bother Over the course of one weekend long ago, I observed two very different forms of visual communication: one was relatively effective, the other disastrously ineffective. The first...

Firstly let me just say that this article is written for the graduate looking for a first graphic design job. More experienced graphic designers who have already worked a job...

The name Flux is about fluidity; about adapting to become or remain effective within the surrounding context. The designer’s role is to bring ‘Flux’ to the world and make it simultaneously...

If you don't already send out a periodic newsletter to your staff, customers or other stakeholders, then it might be time! In its most essential form, a newsletter lets your...

I quite often hear the statement 'I just need an online presence' from prospects and clients. But the modern website can deliver much, much more than that without too much...

So you've got a great idea for a new product of service, you know it needs a name, a logo and perhaps a website or promotional material, but your not...

Ever wonder how a design or communication firm approaches their work? Here's a brief and general overview of how we do this at Flux Visual Communication. Step 1—Initial consultation We meet with...

In it's simplest form content marketing is basically just putting up new information (words, images, videos) on your website regularly. The reason this is so important is simple—people are increasingly using...

If we define creativity as the ability to make clever connections between two or more seemingly unrelated things, then marketers are very creative people. The ability to make these types...

Flux chooses not to spend time on free pitches or competition work, instead focusing all available energy and resources on servicing our paying clients. We believe this is an an asset...

As we come the end of another year, we’re taking stock and reflecting on everything that has happened in 2019 – the highs, the lows, and everything in-between. No matter...

"Toshiba MobileCare had Flux install Toshiba branding signs set to manufactured standards. This was carried out in an efficient and professional manner. On our first meeting Frank at Flux also...

Commencement of work The Client agrees to provide written approval of the quote/proposal before any work is commenced, as a Letter of Agreement between The Client and Flux Visual Communication concerning...

Graphic design is the practice of using images and type to communicate a message to a targeted audience. This practice is also commonly put under the title ‘visual communication’, which...

Logo design is one aspect of an organisation's identity, which also includes the entity's name, colour scheme, typeface specification and a long list of other visual material. A comprehensive identity...

Flux is currently offering a free one hour graphic design consultation to all new customers located in Adelaide. To redeem a free consultation please fill out and submit the following form: [contact-form-7 id="15489"...

Issue Zero Of Sen 'Authorship In Graphic Design: An Expanded Role For Visual Communication' Created specifically for graphic design students, Issue Zero of Sen is simply a window which hopes to...